I am very sensitive to different kinds of toothpaste and keeping my teeth clean and cavity-free can be a bit challenging. I have heard about people using activated charcoal for their teeth to whiten them and the benefits of coconut oil for keeping them healthy. I have used coconut oil before but sometimes the taste can be overwhelming. This teeth whitening powder with activated charcoal and coconut has been really amazing. My teeth feel super clean after using and it doesn't bother any of my sensitive spots on my gums and teeth. I haven't seen my gums bleed while using this powder either and that's been a huge plus. I have noticed my teeth are whitening slowly, but that's to be expected in most whitening pastes or gels. This is a perfect all-natural powder that I will continue to use daily.